Subject Matter Expert brought on to lead a large cross-functional Buffalo Wild Wings team to develop and launch an interactive digital out-of home network called the OT Network. This network includes: entertainment, esports, trivia, sports betting and merchandising. The network currently encompasses 1100+ BWW sports bar locations and uses BYOD mobile interactivity to make the experience more participatory than just passive viewing.

Roles and Responsibilities: Product Owner | Content Creator | Creative Director | Technical Advisor